BRANDING &
PACKAGING
DESIGN AGENCY
LONDON, UK
We specialise in packaging design for brands that want to make a positive difference. Our agency creates big ideas & compelling stories for the consumer goods of tomorrow.
Aimed at increasing sales and making relevant for modern audiences
Branding & packaging design agency in London specialising in FMCG & sustainable brands.
Slice Design is an independent London based branding and packaging design agency helping established consumer brands and ambitious startups create distinctive identities and memorable packaging design. Founded in 2004, we work across food and drink, personal care, home care, pharmaceuticals and pet care, combining brand strategy, naming, identity, packaging design and production-ready artwork.
We are a branding and packaging design agency that specialises in brands that want to make a positive difference. Whether they are progressive food and drinks or groundbreaking health products, we create big ideas and compelling stories for the consumer goods of tomorrow.
We work with clients all across the globe from small startups to big corporations who share the common emphasis on better-for-you, better for the planet.
As the name Slice suggests, we believe in cutting through jargon with a flexible, no-nonsense approach and down to earth attitude.
Updating the packaging design for Vosene Shampoo to make the benefits and proven formula more obvious to new consumers
We focus solely on what we excel at, our superpower so to speak, branding and packaging design.
Our Clients.
Our down to earth, pragmatic approach has attracted some wonderful clients in the world of FMCG, whether large or small, global or local. Companies such as Unilever, Bayer, Cadbury, Danone trust us to make their brands more relevant on the global stage. We strive to push a cost effective, eco friendly and sustainable approach in all that we do from a complete rebrand, all the way through to simple pack change. Have a look at what some of our clients say about us
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Think of us as your external in-house agency.
Services.
Our agency works hard to make your brand stand out on shelf. In addition to our design consultancy services, we also offer a no nonsense, jargon free approach to brand positioning. See how our services could help your company or brand to get more impact and tell a much more compelling story to your consumer.
Check out our podcast, it’s available on all platforms.
Subscribe above to our weekly podcast. Each week on, ‘A Slice Of Packaging Design’, our founder and director Alan Gilbody offers advice and guidance to brand owners and marketers. Alan, founded Slice in 2004 and is a LinkedIn Top Voice.
It’s available wherever you get your podcasts.
FAQs.
What does a packaging design agency do?
We create compelling, unique and differentiated brand stories for consumer brands and bring them to life with eye-catching packaging design.
Which FMCG sectors does Slice specialise in?
We work across food, beverage, pharmaceuticals, personal care, home care, and cleaning products.
Do you work with startups as well as established brands?
Yes, we work with some of the smallest new startups as well as large global brands.
Can you handle strategy, naming, identity and packaging as one project?
Yes, we are a full service consumer branding agency and can help create brand strategy, brand positioning, brand identity, logo design, pack design, packaging artwork, copywriting and the creation of brand guidelines.
How do you approach sustainable packaging design?
Brands have a responsibility to offer sustainable packaging design solutions to consumers wherever possible. As an agency we always try to suggest recyclable, more sustainable packaging ideas to our clients.
What should be included in a packaging design brief?
A background to your product, the key objectives, your target audience, what SKUs it concerns, which categories you cover or plan to cover in the near future and, importantly, your key challenges. Ask us to send you a briefing template for a fuller list.
How long does a typical branding or packaging project take?
That depends on your requirements. Is it a repositioning or just a simple refresh? That is because all projects are different, therefore we set timelines accordingly. Furthermore, if you have a pressing deadline, let us know, we will always try to accommodate it.
What files and production support are supplied at the end?
That depends on what you need. A typical job ends in the supply of high resolution, print ready artwork. Additionally, when the project has finished, we are always on hand to help out and provide support and stewardship as your brand grows.
How we work.
All projects are unique and there is never a one-size-fits-all. That’s why we tailor our workflow to suit your needs. The following diagram shows a typical project workflow.
1. Understanding
What are your main issues and what specifically do you need help with?
2. Brand Positioning
We will craft a unique and compelling story that provides a differentiated communication strategy moving forward.
3. Brand Naming
Create and check the availability of brand names in the chosen category.
4. Brand Identity
Create brand logo options and core brand assets
5. Packaging Design
Create packaging design options rooted in a core big idea.
6. Packaging Artwork
Provide full digital artwork and handover to the printers.
7. Brand Guidelines
Provide a comprehensive set of brand guidelines that will define the rules of the brand.
Our Impressive outcomes.
Slice Designs rebranding of Gazebo foods, tripled sales of one sku from 150,000 per month, to 500,000 per month!
Previously Gazebo were selling 150,000 units per month of this single SKU. After Slice repositioned the brand and redesigned their packaging, sales increased to 500,000 a month and they are still growing!
What the client said.
“Outstanding Design Agency – A True Game-Changer for Our Brand!
Working with Slice Design Ltd has been an absolute pleasure! Their design expertise completely transformed the look of our products, and the results have been beyond impressive. The fresh, modern designs they developed not only elevated the overall appearance but also resonated perfectly with our target audience.
The impact on our sales has been incredible – we’ve seen a significant increase in customer interest and engagement since the redesign. The team’s creativity, attention to detail, and professionalism throughout the project were top-notch. They took the time to understand our brand vision and delivered designs that exceeded our expectations.
We highly recommend Slice Design Ltd to any business looking to elevate their products and grow their market presence. Their work has truly been a game-changer for us!”
Tanoj Shah – CEO – Gazebo Foods
Have a question about your branding or packaging design?
If there is anything you would like to ask us about your brand, maybe an opinion on standout or some impartial advice, drop us a line using our WhatsApp chat link. We would be happy to help out.